Playbook for ecommerce operators

Your main question is usually: "How do I reduce crawl waste without harming product discovery?"

Read first

• WooCommerce pattern
• FAQ
• Best practices
• Decision matrix

Your risk model

You care most about:

• filters and faceted URLs;
• cart and checkout noise;
• internal search pages;
• product archive sprawl;
• preserving crawl on pages that actually matter.

Do

• audit low-value paths before tightening rules;
• use WooCommerce-specific exclusions carefully;
• validate the effect on product, category, and collection visibility;
• combine crawl cleanup with strong sitemap hygiene.

Don’t

• block broadly without checking side effects;
• treat all commerce URLs as equal;
• assume a noisy store is "normal" if crawl waste is clearly visible.